Top 5 Social Apps Performance in El Salvador for Q4 2023

During the fourth quarter of 2023, the top 5 social apps in El Salvador demonstrated varying performance trends in terms of downloads, revenue, and active users. Here's a detailed look at how these apps fared:

TikTok showed notable activity, with weekly revenue fluctuating between $9K and $12.7K. The highest revenue was achieved in the week of December 25th, reaching approximately $11.6K. Downloads peaked at around 66K in late October, while weekly active users remained robust, ranging from 1.1M to 1.2M throughout the quarter.

Grindr - Gay Dating & Chat had a consistent revenue stream, generally staying between $620 and $925 weekly. Downloads were relatively stable, with a slight increase in late November to about 671. Active users exhibited a minor decline from 19K to around 17K by the end of December.

Who - Live Video Chat experienced modest revenue, averaging between $186 and $430 per week. Download numbers hovered around the 400-470 range, while active users saw a slight increase, peaking at 2.4K in late October.

Instagram exhibited a solid performance with weekly revenue ranging from $836 to $1.4K. Downloads were consistently high, reaching up to 30.8K in the week of December 25th. Active users remained strong, staying above 2M throughout the quarter.

Facebook maintained impressive metrics with weekly revenue between $396 and $525. Downloads peaked at 37.5K during the last week of December. Active users consistently surpassed 3.1M, showing slight growth towards the end of the quarter.

For more detailed insights and data, visit Sensor Tower.